By 1950 it was estimated that over 10.5 million U.S. households stood a television, which number was climbing rapidly. Post-war affluence seemed ripe for your taking. However, with this affluence came numerous alternate leisure activities.

Not only was television grabbing a more substantial share in the entertainment pie, but there were also newly created opportunities outside the theatre. A couple of examples could be; 'fast food restaurants,' and 'drive-ins'. It didn't take very long of those to hook on and gain their share with the publics leisure time and dollar.



The movie industry needed to again change a substantial portion of its focus. Older viewers became the ones probably to remain home and watch television. The younger market was growing in both size and spending power, and also the youth-oriented movie goer had little curiosity about films produced to interest the older market. They demanded something fresh, and whenever possible a bit of a rebellious edge.

ซีรี่ย์เกาหลี found its creativity challenged in reaching for this new market. They tried the "bigger is better" approach, trying to draw people out of the small-screen television and back into the full-color, large-screen video theatre. They tried gimmicks such as 1952's 3-D efforts 'Bwana Devil,' and 'This is Cinerama'. 1953 exposed to the big-screen lavish new color filming techniques for example 20th Century-Fox's CinemaScope production of 'The Robe,' and Paramount's Vista Vision presentation of 'White Christmas'.

While these efforts worked to some extent, Hollywood pointed out that these newer color production methods were expensive and wouldn't normally solve their problem. They had to become more topic specific to arrive at the teenage youth-oriented market by giving them with both stories and stars they could relate with.

Motion pictures were specifically produced to include the buzz of Rock and Roll music inside their story lines and literally on the screen. Many of the most popular singers and singing sets of this time around seems of these films much for the delight in the younger fan. An example being; 'Rock Around the Clock,' featuring disc jockey Allan Freed, Bill Haley and His Comets (performing the title song), The Platters, plus more. 'Don't Knock the Rock,' a reply on the older generations lack of acceptance of rock 'n roll music. There were biographical films like 'The Buddy Holly Story,' and 'La Bamba' which told the storyline in the careers of both Buddy Holly and Richie Valens as well as their tragic ending along with fellow star The Big Bopper in a 1959 plane crash.

Hollywood's marketing efforts of this type proved very successful using the youth market reaching $10 billion each year. Hollywood hit a goldmine in their exploitation of this market and, with teenagers more and more socially rebellious, capitalized on their sentiment with films like 'The Blackboard Jungle,' 'High School Confidential,' 'The Wild One,' and 'Rebel Without a Cause'.

It wasn't exactly the pictures portraying rebellion, it turned out also the celebrities. Marlon Brando, James Dean, and Elvis Presley provided enough personal controversy to get very successfully marketed to the young audience.

1950's Hollywood produced a great many memories that connected to traditional movie making, these days also provided the muse for your movie memories of your new generation.